Portfolio Details

Project Information

Category: Data Science
Github Repository: github.com/kalex066/BankMarketing-DataAnalysis-MachineLearning

Project Overview

Predictive classification model built on the Bank Marketing Dataset from the UCI Machine Learning Repository, containing 4,521 records from direct marketing campaigns of a Portuguese banking institution (2008-2010). The goal is to predict whether a client will subscribe to a term deposit based on demographic, financial, and campaign-related features.